‘Keep your city clean’ is a common hoarding put up in many cities. The same city has two faces- a very upscale area where the ‘crème de la crème’ live and the other or flip side where you find the overcrowded streets and the slums. The Swachh City survey recently released this has a positive rub off on the clean cities of India. Clean cities usually conjure up visions of upscale city areas- Marine Drive in Mumbai, Lutyens Delhi, Lavelle road in Bengaluru, and so on- where the who’s who of India live. Such localities attract premium not only for the location and the quality of neighborhood but also for cleanliness quotient.
Mysore in Karnataka tops the list with Chandigarh following suit. Tiruchirappalli in Tamil Nadu, New Delhi, and Vishakhapatnam in Andhra Pradesh, are the other top rankers, not a big surprise. The possibilities of race for cleanliness will increase and pick up speed. The leaders will up their ante and to defend their positions and take active part in keeping their cities clean. This will act as a great premium enhancer for realty sector; everybody wants to live in a clean environment and location. It will attract outsiders to locate to these cleaner cities, hence ensuring premium on clean locations. [Read more…]